I like to get my hands dirty. Whether I'm painting, kneading pizza dough, throwing clay on the wheel, or pulling my kayak out of a muddy lake, I strive for hands-on experiences.
I've applied this same mindset over the past 10+ years as a designer. I dive head first into each new project and want to be involved in as many aspects of the job as possible.
In the day-to-day grind, I don't shy away from grunt work, translating complex topics, or maintaining consistency down to the finest details. I embrace every part of the process from concept to execution and I love what I do.
I bring ideas to life. And maybe most importantly:
THE WHOLE GAMUT: brand redesign / sub-brand development / retail packaging / product catalog / digital content / sales collateral / tradeshow
MULTI-TIER REBRANDING: retail and direct-to-consumer packaging / updated brand style guide / photo editing and retouching / digital content
CONSISTENCY ACROSS PLATFORMS: brand development / retail packaging / icon language / brand style guide / digital content / sub-brand strategy
TRANSLATING COMPLEX CONCEPTS: email campaigns / print and digital advertising / photography / sales and marketing collateral / product catalog
OTHER COOL STUFF: sub-brand and business logos / design process / outside-the-lines illustration style / building a consistent icon language